Why Email Always Comes First
Time goes by, and new social platforms come and go – and yet, email remains the chosen channel for driving consumer purchases. In the last year, 50% of global consumers have made a purchase from an email. That is higher than social media advertisements, social media posts, SMS/MMS messaging and banner ads.
Email has become the prerequisite for interacting with the digital world, and the number one way brands can communicate directly with their consumers.
Download our quick read, "Why Email Always Comes First" to learn:
- 6 steps to implementing an evergreen email marketing program
- How consumers really feel about social media, SMS and mobile marketing channels
- Ways to maximize the effectiveness of your marketing strategies